Chimp social network shows how new ideas catch on (New Scientist)

19:00 30 September 2014 by Catherine Brahic

Three years ago, an adult chimpanzee called Nick dipped a piece of moss into a watering hole in Uganda’s Budongo Forest. Watched by a female, Nambi, he lifted the moss to his mouth and squeezed the water out. Nambi copied him and, over the next six days, moss sponging began to spread through the community. A chimp trend was born.

Until that day in November 2011, chimps had only been seen to copy actions in controlled experimentsMovie Camera, and social learning had never been directly observed in the wild.

To prove that Nambi and the seven other chimps who started using moss sponges didn’t just come up with the idea independently, Catherine Hobaiter of the University of St Andrews, UK, and her colleagues used their own innovation: a statistical analysis of the community’s social network. They were able to track how moss-sponging spread and calculated that once a chimp had seen another use a moss sponge, it was 15 times more likely to do so itself.

A decade ago it was believed that only humans have the capacity to imitate, says Frans de Waal of Emory University in Atlanta, Georgia. “The present study is the first on apes to show by means of networking analysis that habits travel along paths of close relationships,” he says, adding that a similar idea was shown not long ago for humpback whale hunting techniques.

Caught in the act

Copying may seem like the easiest thing to us, but not all animals are able. Chimps at the Gombe Stream reserve in Tanzania can copy each other using twigs to fish out termites, but the baboons that watch them haven’t picked up the trick. “They don’t get it,” says Andrew Whiten of the University of St Andrews.

Whiten previously listed 39 behaviours that were found only in some communities of chimps, suggesting these were picked up from other group members rather than being innate behaviours. Since then, more have been added, but they still number in the dozens, not the thousands.

Given how rarely chimps pick up trends, it’s exciting that someone was on hand to watch it happen in this latest study, says Whiten.

Ultimately, he says, our ability to both invent and copy meant our ancestors could exploit a cognitive niche. “They began hunting large game by doing it the brainy way.” Imitation, it turns out, is not just the sincerest form of flattery, it’s also a smart thing to do.

Journal reference: PLoS Biology, DOI: 10.1371/journal.pbio.1001960

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